INNOVATIVE CONTENT
& LINK ACCELERATORS
FOR YOUR URBAN PROJECTS
Who are we?
First, it is the improbable meeting of two worlds: culture and real estate and the meeting between two women with shared values.
Delphine Zarka-Moussin
Deputy general manager of the Ibiza agency specializing in real estate communication, I have been assisting major promotion accounts for over 10 years in real estate operations and neighborhood operations from the development phases to the commercial launch.
Within Culture Urba, I assure the commercial development and I find the compatibilities between the projects, their actors and the approach. I establish the marketing strategy so that the content created is usable and relayed.
Pascale Paulat
Cultural entrepreneur for 16 years, I lead the Ere de Jeu association that I founded in 2002 to act on education through culture for all from a very young age. Programmer “all terrain” (festivals and events in heritage places, museums, theaters, public spaces, brownfields), I now support communities, associations and businesses on cultural issues of territory. Within Culture Urba I compose tailor-made programs, I create mobile, agile and “swarmable” concepts. I assure the relationship with associations and communities.
What is Urba culture? :
- It’s creating inclusive and engaging urban activities.
- It’s swarming with innovative concepts and practices
- It means supporting local actors to change
- It is advising communities and promoters to create new public / private arrangements and win-win
- This is to help companies to integrate into the eco-system of a territory and allow them to develop their own concept there
Urba culture in action:
Advice & studies : Project issues, target audiences and the territory
Cultural Mediation : With communities, cultural actors and audiences
Artistic programming : In collaboration with local actors to ensure the sustainability of the actions
Communication of events : Promotion of programs via a platform dedicated to the project
Lead generation : Qualification of prospects and their real estate project
Audit of actions : Carried out with local actors and the public